BR Distribuidora changes company name and guidelines

BR Distribuidora announced this past Thursday (19), the change of the name of the company that is now called Vibra Energia. This change is tied to the positioning of a new strategic plan, whose objective is to offer the client what they need, with agility and innovation.

"We don't want to be tied to any specific product, so we can offer the customer the product they need. We want the customer to choose, that we can participate in this choice and deliver," said Wilson Ferreira Júnior, president of the current Vibra Energia.

The company also said that despite being going through a process of cultural and organizational transformation, it will not touch the nomenclature of br posts, which according to the president is a brand very dear to Brazilians.

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